Charity Raffle Budget Planner (PDF)

What's included

Audience and conversion worksheet: estimate buyers from your email list, event attendance, social reach and sellers' networks
Three scenarios: what each one assumes, and what you use it for
Every cost line: including the ones organizers often forget, such as payment processing fees
Worked example: a completed budget you can copy
Blank budget: a fill-in table for your own raffle
Variance review: compare your plan with the result after the draw

How to use it

Estimate your warm audience honestly, then apply a conversion rate you could defend.
Build three scenarios rather than one hopeful number.
List every cost. Donated prizes enter at zero, and purchased prizes go in at full cost.
Use the result to decide go or no-go, where your effort goes and what your ticket cap should be.

FAQs and suggestions

Q: Why does a raffle need a budget?

To answer one question before you launch: will this raffle actually raise funds, and how much? A budget helps you spot a raffle that costs too much to run before you commit time and resources.

Q: What costs should a raffle budget include?

Any prizes you purchase, printing and promotion, platform and payment processing fees, and other running costs. Small, unbudgeted costs are how margins leak.

Q: What conversion rate should I use for a raffle budget?

One you could defend out loud. For a community organization with a decent prize, converting 10 to 20% of a warm audience is solid.

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